New Title Boxing Club Princeton Facility Opens in Nassau Park Pavilion on Route One
Spring is here — officially — even if the weather is still chilly. Nevertheless, bathing suit season is right around the corner, and it’s not too late to get those abs, upper arms, and thighs toned — and of course, the extra “avoir du pois” around the middle!
Help is at hand. Title Boxing Club Princeton has recently arrived on the scene, and it can provide just the workout you need.
“This is a full body work-out in one hour, and it can burn 1000 calories,” says owner and general manager Tiffany Perkins-Munn. “It’s group fitness, but with a trainer, so it has personal training appeal. Typically, there are 30 people in a group with one instructor. We use a 15/30/15 model. fifteen minutes of warm-up, including cardio, with jumping, running, and calisthenics. Then, 30 minutes of work on the heavy bags — jabbing, punching, kicking, and kneeing, with various routines under the guidance of the instructor. It’s important that everyone execute the moves properly, and people are more motivated with an instructor.
“The last 15 minutes are a cool-down period, doing exercises that strengthen the core, such as plank and others.”
Title Boxing Club Princeton is one of 102 franchises in 33 states across the country. With corporate headquarters in Kansas, it was established five years ago as a unique fitness concept by the Title Boxing manufacturing Company and former professional boxer Danny Campbell.
“Title Boxing is the largest manufacturer of boxing equipment,” explains Ms. Perkins-Munn, who has a corporate background. Having earned a PhD in statistics and psychology, she had worked for Morgan Stanley on Wall Street for several years. Ready for a change, Ms. Perkins-Munn looked into franchise opportunities, and was impressed with Title Boxing Club.
“I like new challenges and opportunities, and I like them to be diverse. I’ve always had an affinity for working out, and my husband owned Grand Slam, a family recreation center in South Brunswick. I’m a statistician, and I ran the numbers for Title Boxing Club. I did a financial model, and then I went to the corporate office in Kansas. The corporation had a good working model. I liked it that it was organic, and they had a franchise development group and ideas of how to market it.”
After administrative training at the Kansas office, as well as hands-on boxing instruction, Ms. Perkins-Munn decided to open the facility in Nassau Park Pavilion at 485 Nassau Park Boulevard.
“I wanted to be in Nassau Park Pavilion,” she explains. “It’s a regional mall, and everything is here. People don’t mind driving a distance, and there is lots of parking, which is important.”
As the franchisor, Title Boxing Manufacturing Company requires 4500 square feet, and also oversees the look of the space, which is workmanlike and practical. “I call the look ‘industrial chic’”, says Ms. Perkins-Munn. “It’s spacious with gray walls and an open ceiling. This is a place where you can get something done.”
Row After Row
One is struck immediately upon entering by the sight of row after row of 54 100-pound punching bags (“Our hanging heavy bags,” says Ms. Perkins-Munn). This is a floor-bolted system, with the bags suspended on steel bars above. The franchisor provides each franchise with the large heavy bags, also small speed bags, gloves, and wraps, cardio equipment, including tread mill, AMT 3-in-1, and glide, as well as weights, balls, etc.
There is also a ring in which a member can work out one-one-one with a trainer, who wears special mitts.
The hour work-out is intensive, energetic, and focused. Ms. Perkins-Munn notes that the client target age is teens to late ’50s, but older clients are also welcome, as are people at all levels of fitness and boxing ability.
“We guarantee that if someone comes in three times a week for three months, they will reach their reasonable fitness goal. This is our 90-day challenge. They can lose weight and inches, tone up, strengthen their core, increase stamina and energy, improve coordination, and feel better, all the while having fun. Don’t forget that exercise is a great stress-reliever.
“Clients don’t have to know how to box,” she continues. “We will teach them. The structure of the class is the same, with clients of different levels all together. Beginners wear different color gloves, so the trainer is aware of their level, and can modify the exercise accordingly.”
Even if people have particular issues, such as knee or shoulder problems, they can still participate, she adds. “They can do modified exercises, but still get the benefit of the work-out.”
Title Boxing Club Princeton will have 14 trainers, all of whom are certified. “They must be certified to work here, and then they receive further specialized Title Boxing training here,” explains Ms. Perkins-Munn.
The Club offers membership packages on a monthly or yearly basis: at $59 a month, if the amount is fully paid for a year in advance, which also entitles clients to special discounts. $69 and $79 monthly payment plans are also available. The first class is always complimentary.
A special offer is available for those who sign up before the end of April. They will receive a free special starter kit, including gym bag, gloves, wraps, wrap bag, and T-shirt.
“We are very encouraged,” reports Ms. Perkins-Munn. “People are signing up, and we expect to have 31 classes a week, five classes every weekday, and three on Saturday and Sunday. Hours will vary day to day, but we will start early — 5:15 a.m. and the latest class will be at 7:30 p.m.
“This is an exciting new adventure,” she adds. “There are always surprises. You have to deal with a lot of moving pieces concurrently, but I always like challenges. I am enjoying meeting all the people and hearing their stories. I look forward to having lots of people join the club and get great exercise!”
(609) 759-1627. Visit the website for specific hours and further information. www.titleboxingclub.com.