General Information

TOWN TOPICS is delivered 52 weeks a year, every Wednesday, to every home in Princeton Boro and Princeton Township, and parts of seven adjoining townships including Hopewell, Lawrence, West Windsor, Montgomery, Skillman, Plainsboro, Franklin, and South Brunswick. Additionally, paid subscriptions are sent to residents of nearby communities such as Princeton Junction, Hopewell, Pennington, Blawenburg, Rocky Hill, Kingston, Lawrenceville, Belle Mead, and Griggstown.

Delivery is achieved through a periodical bulk-rate mailing permit at the Princeton Post Office, and through independent news carriers. The delivery area includes, but is not limited to, the area served by the Princeton Post Office. In addition to free circulation, TOWN TOPICS is available by paid mail subscription to homes in neighboring towns, and is sold on newsstands in Princeton and surrounding communities. More than 60 percent of the circulation is paid or requested.

Weekly Circulation: 14,000

Retail Display Rates

Classified Rates

Weekly Readership: 30,000 +

Mechanical Information

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Some thoughts about our paper and our town…

As you look through TOWN TOPICS, here are a few thoughts to keep in mind about this unique newspaper.

TOWN TOPICS combines the best qualities of paid and free circulation newspapers to produce the best results for your advertising dollar. Our free circulation reaches not only every home in Princeton Boro and Princeton Township, but substantial portions of every township surrounding Princeton, including Hopewell, Lawrence, West Windsor, South Brunswick, Franklin, Montgomery and Skillman.

A great many people outside of our free circulation subscribe to our weekly publication for our timely articles, and to keep in touch with the relevant happenings in the Princeton community.

Municipal news, crime, education, lectures, sports, art, business, real estate, theaters, music, University announcements, people, weddings, engagements, obituaries, and religion — it's all there, plus weekly feature stories, reviews by art and theater critics, and plenty of pictures.

With a weekly circulation of 14,000, TOWN TOPICS is read in every home it reaches. Our readership is greater than 34,000. For many Princeton residents, it is the only paper they read.

Our format in news coverage has proved successful for over half a century, making our family-owned publication a tradition in the greater Princeton area. The paper's size reflects the large number of businesses which use TOWN TOPICS every week of the year, many of which do not advertise in other publications. Our issues average between 68 and 72 pages.

Five things to remember when you make your advertising decision:

  1. TOWN TOPICS is the only publication to reach every home in Princeton.
  2. Quality news reporting and writing.
  3. Advertising rates that make reaching the coveted Princeton market easily affordable.
  4. Princeton is a targeted market area with the highest per capita income in Mercer County.
  5. Comprehensive, informative website that offers news and advertising opportunities.