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John R. Burbidge Jr.

Irving Crespi

Arthur Rozas

John R. Burbidge Jr.

John R. Burbidge Jr., 66, of Lawrenceville, died March 22 at Pennsylvania Graduate Hospital in Philadelphia.

Born in Baltimore, Md., he lived in the Princeton area virtually all of his life.

He served in the U.S. Army Reserve.

He retired after 45 years as a salesman and leasing manager at Coleman Auto Group in Trenton.

A member of the Ewing Township American Legion Post No. 314, he was also an avid boating and sport fishing enthusiast.

The son of the late Thelma and Dr. John Burbidge Sr. of Princeton, he is survived by two sisters, Bettina Anne Hummerstone of Summit and Mary Jane Hayes of Princeton; and two special friends, Dennis and Dorothy Schnerr.

A graveside service was held on March 27 at Princeton Cemetery.

Memorial contributions may be made to a charity of the donor's choice.

Irving Crespi

Irving Crespi, 77, of Princeton, died at home on Thursday, March 18.

He was a public opinion and market research consultant who worked for many years as an executive vice president with the Gallup Organization and as a senior fellow at Mathematica Policy Research before starting his own consulting firm in 1981. He was also the author of many articles and books.

His services were used by The New York Times and CBS Office of Social Research, as well as advertising agencies, public relations firms, law firms, trade associations, and survey research companies. He worked at one time with the polling unit of NBC News, and was a vice president with The Roper Organization in New York City.

Dr. Crespi's degrees in sociology included a bachelor's degree in 1945 from the College of the City of New York, a master's degree in 1946 from State University of Iowa, and a Ph.D. in 1955 from the New School for Social Research. He was an instructor of sociology at Triple Cities College in Endicott, N.Y., and an associate professor of sociology at Harper College of SUNY. He later went on to be a professor of marketing at Baruch College-CUNY.

He served as an officer in the United States Air Force.

He was the New Jersey author of the year in 1970 for his work, Polls, Television and New Politics, written with H. Mendelsohn. His many other books included Pre-Election Polling: Sources of Accuracy and Error and The Public Opinion Process: How The People Speak.

He was a former trustee of the Paul F. Lazarsfeld Fund; president of the World Association for Public Opinion Research, and the American Association for Public Opinion Research; chairman of the Social Indicators Conference of American Marketing; a member of the board of directors of the American Marketing Association; and a member of the editorial boards of the Journal of Marketing Research and Public Opinion Quarterly. He received the award for Exceptionally Distinguished Achievement from the American Association for Public Opinion Research in 1997.

He was listed in the Marquis Who's Who in America.

He is survived by his wife of 35 years, Joan; a son, Robert of New York City; a daughter, Judith Lofton of Skippack, Pa.; and three grandchildren.

A graveside service was held on March 21 at Princeton Cemetery.

Arrangements were under the direction of The Kimble Funeral Home.

Arthur Rozas

Arthur (Arturo) Rozas, 73, of Coconut Creek, Fla., died suddenly on March 21. He was a Hun school faculty member from 1965 until his retirement in 1995.

He was the founder of Hun School's English as a Second Language program. He taught several languages, served as head of the Foreign Language Department, and was director of the International Program during his 30 years with the School.

He was remembered by faculty members as having had a positive effect on his students and on the institution. "We have been receiving e-mails all week about Mr. Rozas," said Janine Russo Vanisko '83. "Alumni are sharing memories of him and sending warm wishes to his wife. He was beloved."

He is survived by his wife, Luisa.

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